MVP

Minimum Viable Product can be defined as ”that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort”.

How many times we seek for perfection? How long did it take the last time you delivered something 100% “well-made”?

Sometimes it’s better to deliver a minimum viable product, even more in the uncertain environment we are immersed in. Invest the right amount of energy in creating it, learn from the received feedback and apply it to deliver an enhanced version.

Long run, small steps, saving energy.

Personal brand

We all have a personal brand. It is a mix of what we tell or sell about ourselves, what we promise, what we do, what we care about, what we finally deliver and our answer or reaction when things get a bit tough.

Consistency, always in search of improvement and a solid market expansion should be the basis of our brand.